Condiment marketing
Our distribution channels
Our strength lies in our complete control of the supply chain from field to store.
La Ferme de Fontenay is one of France's leading producers of condiments (onions, garlic, shallots and echalion), and one of France's top 5 fresh produce producers.
Our carefully grown produce guarantees freshness and quality at every stage.
Ferme de Fontenay products are marketed 80% to supermarkets (E.Leclerc, Lidl, Grand Frais, Casino, Intermarché, U...) and 20% to out-of-home catering (Pomona, Transgourmet, Rungis wholesalers).
The company's sales have increased 3-fold in 10 years, reaching 34 million euros in 2023. This growth reflects our commitment to providing high-quality condiments.
Our strength lies in our complete control of the supply chain from field to store.
La Ferme de Fontenay is one of France's leading producers of condiments (onions, garlic, shallots and echalion), and one of France's top 5 fresh produce producers.
Our carefully grown produce guarantees freshness and quality at every stage.
Ferme de Fontenay products are marketed 80% to supermarkets (E.Leclerc, Lidl, Grand Frais, Casino, Intermarché, U...) and 20% to out-of-home catering (Pomona, Transgourmet, Rungis wholesalers).
The company's sales have increased 3-fold in 10 years, reaching 34 million euros in 2023. This growth reflects our commitment to providing high-quality condiments.
Short circuits for maximum responsiveness
Our geographical location, 100 km south-east of Rungis, is an undeniable advantage, enabling us to deliver as quickly as possible throughout France.
The reactivity and versatility of our production tools enable us to respond very quickly to all our customers' requests (volume operations, promotional fairs, breakdowns...), thus ensuring optimal freshness of our condiments.
We are committed to responding quickly to consumer expectations by offering :
A complete range of condiments:
Yellow onion, red onion, pink onion, saucier onion, shallot, echalion, garlic...
French products all year round:
Continuous availability of our products.
Responsible, agro-ecological agriculture:
Commitment to sustainable, environmentally-friendly practices.
Digital communication :
Digital promotion of our expertise, enhancing the transparency and traceability of our products.
Store service to enhance the value of our products
We offer a customized merchandising service within a 200 km radius of the farm (Grand-Est, Ile-de-France and Burgundy) to showcase our ranges, particularly the VAJOU premium range.
Our team of merchandisers showcases products from our ranges and our customers' own brands, optimizing visibility and sales in-store.
This service includes :
- Shelving/facing with a number of visits per week depending on the store's potential,
- Order recommendations (seasonal assortments),
- Promotional and themed events every 6 weeks,
- In-store tasting events to introduce consumers to our products,
- Provision of customized merchandising tools, permanent furniture, point-of-sale displays, etc.
If you would like to take advantage of this offer, please contact our merchandising manager.
Call us atOur Condiments Brands
To meet our customers' needs and make the most of our production, we have developed two strong commercial brands: FERME DE FONTENAY and VAJOU.
Our Ferme de Fontenay range
A mid-market and first-price range that asserts its position as a producer-packer.
Early onions harvested from mid-June are marketed under the brand name oignon nouveau from June to September.
Our VAJOU range, a 4-in-1 range
Premium: Handcrafted for superior quality.
Regional: 30% of production is grown in Brie (Seine-et-Marne) and 70% in Champagne (Aube). Location indicated on the label according to place of production.
Agroecological: High Environmental Value (HVE) certified range, respectful of the environment. It is also available in Zero Pesticide Residue.
100% traceable: Using Blockchain technology for complete traceability. Consumers can access all product information by scanning the QR code on the label (sowing date, harvest date, packaging location...).
Products available: yellow onion, red onion, pink onion, saucier onion, traditional shallot, echalion and white garlic.
This brand is also available in bunches, in bulk, and in prestigious references and protected designations of origin.
Our Other Product Lines
The Committed Farmer range
Bio
Zero Pesticide Residue
L'Orion
The onion that doesn't make you cry!
A varietal innovation developed by seed company BEJO.
This onion has a mild, sweet flavour, can be eaten raw or cooked, does not make you cry, has no lingering odour on your fingers and does not leave you with bad breath!
Table of mandatory packaging characteristics on 01/01/2024
See